Love Island 2022: Competitors will wear designer labels this season

This year the island of love contestants will wear clothes from a shared wardrobe filled with designer items, the show’s stylist revealed.

The popular dating series is set to return to the small screen on June 6, with TVI announcing the first 11 candidates on Monday.

Aside from a new villa location – still on the Spanish Balearic island of Mallorca – viewers can expect to see a difference in the fashion choices of the islanders.

The TV show has partnered with popular fast fashion retailers like I Saw It First and Missguided in the past, and even spawned PrettyLittleThing’s new creative director (Molly-Mae Hague).

He deviated from tradition for his eighth series – choosing eBay as his fashion partner and hiring celebrity stylist Amy Bannerman to source the islanders’ wardrobes.

Islanders will have the chance to wear a Blumarine set (middle)


During a press conference on Tuesday, May 31, Bannerman unveiled a selection of standout pieces set to enter the villa from a long list of designers including Gucci, Versace, Moschino, Jacquemus and Dior.

In an effort to steer the contestants away from the “identical, colorful, very form-fitting dresses” seen in previous seasons, Bannerman says she presented them with a collection that “blurred the lines of gendered dress.”

An oversized Ralph Lauren men’s shirt becomes a dress, tightened at the waist with a Moschino belt. Meanwhile, men will be dressed in lightweight, sheer fabrics in lighter colors from Calvin Klein, Givenchy and Prada.

“It’s really exciting to see brands like Jacquemus come into the villa, and I think islanders are also very excited to be able to wear designer pieces,” Bannerman said.

The wardrobe includes a number of notable vintage designer pieces, which Bannerman says could lead to bickering among the islanders when it comes to deciding who gets to wear what.

There is a long red and black polka dot Moschino dress with a sweetheart neckline and large ruffled sleeves. The dress is currently selling for over £6,000.

“Found this last week,” Bannerman said of the Moschino dress. “And I imagine [the islanders] going out for tapas and looking pretty awesome. I hope we see that on screen.

Another eye-catching look is a vintage set from Blumarine. A low-rise midi skirt and a long-sleeved crop top were both made from a sheer animal print fabric with beading and embroidered trims. “Why get the new y2k when you can have the original?” Bannerman commented.

She also managed to snag a Versace dress from the Italian designer’s Spring/Summer 2000 collection, in the same print as the iconic dress Jennifer Lopez wore on the Grammys red carpet.

Then there’s a sleeveless denim Balmain dress with gold buttons and distressed detailing, and a red Jean Paul Gaultier ensemble that she revealed she managed to get for just £40.

“It’s really sexy but it’s covered. It’s sexy in a different way; it’s tight but not very short and it doesn’t show cleavage,” Bannerman said of the Balmain look.


Other coveted names entering the villa include Christopher Kane, Herve Leger and an Alaïa dress that Bannerman bought on the shopping platform for under £300.

“It was such a steal,” she told Bannerman of the skintight black mini dress. “The photographs were really bad, so we got it for a real bargain.”

Describing the islanders’ reactions to the pieces, Bannerman said, “There was one girl who was screaming and shouting the names of all the designers. They just couldn’t believe it. It was a nice reaction. »

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