Uber Eats has partnered with Zia Lucia to bring the front row to customer front doors, with sumptuous Italian cuisine delivered in an ultra-chic designer tote.
To celebrate the release of the upcoming fashion biopic starring Lady GaGa and Adam Driver, customers ordering on November 26 at the film’s box office could see their paper delivery bag exchanged for the classic designer bag worth from £ 975.
Customers in London can get their hands on the iconic bag by simply ordering Zia Lucia’s dinner on Uber Eats on Friday, November 26 *.
Whether they crave fresh focaccia, a classic tiramisu or a decadent burrata, lovers of Italian food and Italian fashion can have their antipasti, primi and secondi delivered in style. There are even charcoal-based pizzas for those who know black never goes out of style.
And since Uber Eats orders only take 30 minutes to arrive, customers are guaranteed to receive a “hot” seam. Each order will be carefully packaged in environmentally friendly materials to ensure there are no spills.
To showcase the bags and the delicious treats they contain, Uber Eats hosted a Vogue Italia style photoshoot at Zia Lucia’s restaurant in Aldgate East.
Sunjiv Shah, Managing Director of Uber Eats, said: “We wanted to offer our customers something special, and what better improvement to your Uber Eats delivery than replacing our regular paper bags with a timeless designer classic.”
Claudio Vescovo, co-founder of Zia Lucia commented: “We are delighted to partner with Uber Eats to deliver a trendy surprise to our customers. Italians are world famous for their cuisine and fashion, so why not combine the two to create a special moment for our loyal customers.